Beeta Taylor-Sadeghi: Modern Calligraphy & Lettering

Privacy Notice 


Thank you for looking at the Beeta Taylor-Sadeghi: Modern Calligraphy and Lettering website. The purpose of this privacy notice is to inform you how personal data about you is collected and used. 


Contact details:


Beeta Taylor-Sadeghi, Founder of Beeta Taylor-Sadeghi: Modern Calligraphy and Lettering (“we”, “us”)





The type of personal information collected


We currently collect and process the following information:


  • your name and email address if you complete the contact form on the website; 

  • your name, e-mail address and postal address (if required) (for you or the intended recipient of any work ordered) in further correspondence by e-mail should you place an order with Beeta Taylor-Sadeghi;

  • your purchase history with us;

  • additional information if relevant, such as date of birth for product personalisation or the date and location of your event/wedding, should you place an order with Beeta Taylor-Sadeghi; 

  • comments, feedback and product/service reviews in relation to us; and

  • information on how you use the site, including cookies and your Internet Protocol (IP) address.


How the personal information is collected and why we have it


Most of the personal information processed is provided to us directly by you so that we can send you your order. There may also be some personal information provided by you to me to personalise the calligraphy product you have ordered. 


We use the information that you have given us in order to fulfil your calligraphy order. The information given will either be used to personalise the product/service ordered or to be able to send the order to you. 


We will provide your name and postal address to a delivery service or postal courier should your order be delivered via a delivery service which requires your name and address to be given.


We use Google Analytics software to collect information about how you use the Beeta Taylor-Sadeghi website. This includes IP addresses. The data is anonymised before being used for analytics processing. Google Analytics processes anonymised information about the pages you visit on, how long you spend on each page, how you got to the site and what you click on while you’re visiting the site. We do not store your personal information through Google Analytics (for example your name or address). We will not identify you through analytics information, and we will not combine analytics information with other data sets in a way that would identify who you are. The reason for collecting this information and your comments, purchase history, feedback and reviews is to be able to improve the service offered by us.


We will never sell or disclose any of your information to any third parties, save for where disclosure is essential to our ordering or business process. 


Under the General Data Protection Regulation (GDPR), the lawful basis we rely on for processing this information is your consent. You are able to remove your consent at any time. You can do this by contacting 


How we store your personal information


Your information is securely stored on a personal password computer in our home office. 


We will store your information for as long as it is necessary to complete your order and comply with tax and accounting obligations. We will review our information and erase or anonymise personal data when we no longer need it.


Our website is hosted on the platform (“Wix”). Wix provides us with the online platform that allows us to sell our products and services to you. Your data may be stored through Wix’s data storage, databases and the general Wix applications. They store your data on secure servers behind a firewall.


If you place an order through Etsy or Instagram, please refer to their separate privacy notices. 


Your details and any personal information you provide me are solely used for processing your order and as a record of income for tax purposes. 




We reserve the right to modify this privacy notice at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it and under what circumstances, if any, we use and/or disclose it.